ADIDAS: DAME 6, ROSE, HARDEN STORIES
I had the incredible opportunity to collaborate with the creative services team at Sparkloft on this Adidas project. Working closely with the team, I designed and animated key sections of the final pieces, bringing bold visuals and dynamic movement to life in a way that aligned with the brand’s energy and tone. It was a fast-paced, collaborative effort that blended design precision with expressive animation.
DIRECT CONTRIBUTIONS
One of the biggest challenges on this project was thinking outside the box with limited assets. I embraced a mixed-media approach, crafting a dynamic collage style that brought fresh energy to the ads. The sections I contributed allowed me to experiment with different techniques and concepts—many of which evolved into key elements of a larger series down the line..
