DAME 6, ROSE, HARDEN STORIES

Adidas is a renown sportswear and shoe company. I had the incredible opportunity to collaborate on this project. I designed and animated portions of these pieces.

THE ASK

Create fun and exciting animations announcing a new shoe line with exciting colorways for Adidas’ social media campaign.

DELIVERABLES

The final deliverables for this project were social-ready video ads for Instagram Stories.

DIRECT CONTRIBUTIONS

Part of the challenge for this project was thinking outside of the box. I took a mixed-media approach on these, creating a sort of collage with the limited assets that they provided. These are the sections I directly contributed to the ads. I was able to explore a lot of options that would later become sections of a bigger series.